Ipod + audiobook mp3s isn't the best way to do this?
The problem is not that people aren't willing to read stuff in electronic format (modern fanfiction disproves that quite soundly), the trouble is that no mass market system for exploiting that market has been produced. Yet. Both of the items in that link are attempts to create a market that does not yet exist rather than exploit existing ones, along lines that have not worked to date, in forms that actively fight user's attempts to use them, with technology that is far too pricy to boot.
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The problem is not that people aren't willing to read stuff in electronic format (modern fanfiction disproves that quite soundly), the trouble is that no mass market system for exploiting that market has been produced. Yet. Both of the items in that link are attempts to create a market that does not yet exist rather than exploit existing ones, along lines that have not worked to date, in forms that actively fight user's attempts to use them, with technology that is far too pricy to boot.