How to put a positive spin on this?

[james_davis_nicoll]

The good news is that the Big Three are dying more slowly than they have in the recent past.

"ASIMOV’S: subscriptions down to 14084 from 15117, newsstand sales rose from 3419 to 3497. [...]

ANALOG: subscriptions down to 22972 from 23732, newsstand sales sank from 4597 to 4427. [...]

THE MAGAZINE OF FANTASY AND SCIENCE FICTION: subscriptions down to 12831 from 14575, newsstand sales sank from 3691 to 3658."

And at least one online venue is attracting eyeballs.